PURE PUTT HOLE MARKER
Designing a hole marker and drink holder for the MMTH Fieldhouse brand.
Design Focuses
VISIBILITY | INTEGRATION | FABRICATION
I Visibility
Simplifying Form
I was brought onto this project to transform a place holder design of a hole marker into an intentional element. Through ideation in Revit, Digital Sketching, and 1:1 Scale Representation, the design was refined to focus on visual communication.
Iteration 0
Iteration 1
Iteration 1b
Iteration 1c
Iteration 2
Iteration 2
Iteration 3 Sketch
Iteration 4 Sketch
Iteration 4 Detailing
Promoting the Brand
Included in the presentation of the hole marker is the visibility of the MMTH Fieldhouse brand. As patrons get ready to tee off on the first hole, this becomes a great opportunity to snap a pic and MMTH Fieldhouse gets to be a part of that memory.
Working with MMTH's in house creative team, who is also in charge of the Fieldhouse brand, helped refine the final presentation to align with brand guidelines.
2-Cup Configuration
4-Cup Configuration
4-Cup Varsity Blue Colorway
II Integration
"A place to sit your drink"
A cup holder is one of those things that was shown once and kind of just stuck around. Through the process of elevating the form, the drink holders were absorbed into the body, inviting patrons into an object that is usually just a simple visual cue.
Put in Your Order
As patrons interact with the cup holders, they will notice a QR code designed by MMTH Creative Studio leading to a digital menu and ordering website. This interchangeable puck allows for easy QR changes or special event icon placement.
III Fabrication
Design in the Details
Fabrication is on my mind at every step of the design process. Leaning on experience in fabrication studies and personal experience in putting objects together, a detailed drawing sheet was designed to communicate with outside fabricators.
Drawings provided to Fabrication Partner
